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Your brand can be among your most valuable business assets. A strong trademark strategy protects the asset, distinguishes your business in the marketplace and supports its growth across jurisdictions.
Our trademark services include
- Availability searches and clearance opinions
- Trademark filing, prosecution and registration
- Responding to office actions
- Recordals, renewals and portfolio management
- Opposition and cancellation proceedings
- Trademark enforcement and infringement advice
Our role extends beyond filing applications. We help clients develop and implement trademark strategies that protect their brands today and support their commercial ambitions tomorrow.
Procedure
Once a trademark application is filed, it generally undergoes examination by the relevant governmental authority in accordance with the applicable laws and procedures of the jurisdiction.
If the application satisfies the required conditions, it may be published in the official gazette or other designated publication, where applicable. Third parties may be given an opportunity to file an opposition within a prescribed period, the duration and procedure of which vary by jurisdiction.
If no opposition is filed, or once any opposition proceedings have been resolved, the application may proceed toward registration and the issuance of a registration certificate.
The duration and commencement of trademark protection are determined by the applicable laws of each jurisdiction and may be calculated from the filing date, registration date, or another legally prescribed date.
- Use
- The trademark must be used within five years of filing. If it is not used, it may be subject to cancellation by any third party.
- Validity
- Ten years from the filing date, renewable every ten years.
- Estimated timeline
- 4–5 months per jurisdiction.